THEMAGIC5: Elevating the Experience of Swimming Sport


 


To help swimmers perform better in their sport, THEMAGIC5 came up with the idea of customized swimming goggles. With the help of modern technology, THEMAGIC5 designs and manufactures goggles that have slick designs and are tailor-made to uniquely fit each swimming enthusiast.

In the following interview with Insights Success a business solutions magazine, Rasmus Barfred, the Co-Founder of THEMAGIC5, tells us how he, along with his co-founders, commenced on a journey of making swimming a better experience for innumerable athletes around the world.

About the Pioneers

THEMAGIC5 was founded by Rasmus Barfred, Niklas Hedegaard & Bo Haaber in 2017.
Rasmus Barfred heads all customer facing activities- branding, marketing, sales, partnerships, and customer success. Prior to THEMAGIC5, Rasmus worked at a few larger corporations within strategy and mergers & acquisitions. He also worked with co-founder Bo Haaber at nrgX, a Danish trading platform serving the Utility industry.

Niklas Hedegaard: When Niklas started with THEMAGIC5, he was a professional swimmer at the Danish national team. He has spent most of his time over the past 4 years perfecting our fitting algorithm and making sure that our technology works for all types of faces and for all types of swimmers; recreational, triathlete, master swimmer and professional swimmers.


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