Jillian Weston: An Astute Digital Marketer Leading with Relatability and Empathy

 

The effectiveness of the leaders is mainly figured out by their ability to cooperatively work with their team and lead that team effectively to deliver great results. Learning how to teach and motivate people who have different values, goals, and motivations than you do, is tough. Leaders need to deal with a variety of people in the team.

The bellow are the highlights of the Interview with Insights Success a business solutions magazine.

Leaders who relate to the people in their team deliver remarkable results for the organizations as well as their clients. One such leader who has cultivated the art of relating to the people is Jillian Weston. Understanding people and becoming more empathetic has made her a better leader. She is the Owner/Founder of Jillian’s Circus. The company’s finely-honed balancing act identifies its clients’ goals and achieves them utilizing a wide array of online marketing tools.

Creating Strong Base and Building on that

Jillian advises aspiring businesswomen to start by creating a strong base. She instructs, “Think about your client’s journey from hearing about your business to working with you for 10 years. Think about what they will see, what they will hear, what they will receive, etc. when they interact with your business and employees. 

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